Big Data Improves Instructional Design

“Oops.” That’s what many of us said once we realized we’d been designing learning all wrong.

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In the earliest days of instructional design, we identified the most common learning style among an entire audience, and then designed for the average. But that research turned out to be deeply flawed.

Now we know more about how the human brain is wired: to seek out the chemical zing of reward through discovering new information. And big data is showing us where exactly people are finding that zing. Now we can optimize instructional design for each individual.

Read A.D. Detrick’s blog post, “Outrageous Conclusions in Big Data and Learning” to see how learning professionals are finally getting it right. Plus check out a blog post about Designing an Effective Learning Strategy, and read our white paper.